June 24, 2012
Steve Wilhite is an outdoor enthusiast with a particular passion for skiing, riding, and hiking. Professionally, he has built a successful career in sales, marketing, and business leadership including senior executive roles at Volkswagen, Apple, Nissan, and Hyundai. As marketing leader at VW, Steve led development of the “Drivers Wanted” campaign and launch of the new Beetle. As the VP of Global Marketing Communications for Apple, he led all global marketing activities, and worked on development of the Apple store. Steve then became VP of marketing for the Nissan and Infiniti brands in the US where he led development of the Shift_ marketing campaign before moving to Tokyo as the SVP of Global Marketing for Nissan Motors Ltd. He was recruited as the COO of Hyundai North America. Today, Steve is an active investor, board member, and consultant. Steve attended Stanford University and received his MBA from University of California, Berkeley.